Tru-Test Group delighted with double NZ Export Award Recognition

Tru-Test Group delighted with double NZ Export Award Recognition

Agri-tech manufacturer Tru-Test Group was honoured to win their finalist category in the 2013 ExportNZ Awards - the Westpac Exporter of the Year Award in the over $25 million category. It was their first year entering the awards and a very proud moment for the company. Being named the Air New Zealand Cargo Supreme Winner was a double delight for the company.

CEO Greg Muir sums up the company feeling, saying “This is a truly outstanding result for Tru-Test Group. We have really focused on developing products that truly add value to our global farmer customer base - so being recognised by New Zealand’s most prominent business leaders as an exemplary exporting business is quite a stunning achievement and one which I firmly believe is the direct result of the quality and efforts of our global team.”

Both awards were judged on

  • Outstanding profitable and sustainable foreign exchange growth
  • Quality planning, leadership and direction
  • Excellence in export marketing
  • Operational excellence

“Given the calibre of the other entries, to be first a finalist and then ultimate winners based on these factors is testament to the tremendous work all staff have put in to grow this company whilst focussing on what is important to us: operating on lean principles and being an outstanding customer-focussed, design led manufacturer, delivering products and services that really make a difference to our global customers’ business” says Greg.

Based in Auckland, Tru-Test Group supplies to over 100 countries tools and services that help global agricultural businesses develop sustainable productivity and profitability improvements. Products include: the iconic Tru-Test milk meter, weighing and electronic identification tools, dairy automation systems, on-farm cooling, electric and traditional fencing tools.